Infinite scrolling: The 'gateway to addiction' at the heart of the war on social media

In a pocket of spare time, you may reach for your phone to scroll social media - but how often do you end up spending more time here than you planned?

The end of the infinite scroll?

European Commission has taken aim at TikTok’s ‘addictive’ design ...

I finally beat my 'scrolling' addiction with this one productivity app

You can lose the battle but still win the war ...
DMNews

A behavioral scientist says the real reason people can’t stop doomscrolling isn’t boredom or addiction. It’s an unmet need for controllable uncertainty.

The dominant narrative frames doomscrolling as a dopamine addiction or a willpower failure. Behavioral science suggests something more honest: your brain is seeking low-stakes unpredictability because ...