Google Analytics' new property, App + Web, allows marketers to combine the dimensions and metrics of app and website data into a unified report. Google introduced a new analytics feature in late July ...

Google Analytics introduced two predictive metrics to App + Web properties this July, which focus on purchase and churn probability. Google Analytics launched its App + Web feature in 2019. True to ...

In an update to Google Analytics, bot traffic will be automatically filtered out of reports for Web + App properties. “In App + Web properties, traffic from bots and spiders is automatically excluded.

Google is upgrading the new App + Web property in Google Analytics, which allows users to measure multiple websites and apps. App + Web properties were introduced this past July, and allow people to ...

Cody has been writing with Android Police for ten years. While best known for the hundreds of APK Teardowns and breaking news on many of Google’s new products and services, he also covers deeper ...

LogRocket, a provider of software frontend monitoring and analytics services, today announced that it raised $25 million in a Series C round co-led by Delta-V Capital and Battery Ventures. CEO Matt ...