Add Yahoo as a preferred source to see more of our stories on Google. Larri Merritt, a TikTok star and YouTube creator best known as “Larray” on social media, has signed with CAA for representation.

The Streamy Awards are back! YouTube's annual awards show is marking its 11th year as the creator community’s biggest night, with even more awards to dole out to this year's top creators. YouTuber ...

Content creator, musician, and YouTube sensation Larray announced today the launch of his very-own virtual restaurant brand called Larray’s Loaded Mac. As one of the fastest-growing, multi-hyphenate ...

Netflix’s new reality series Hype House follows the collective of young social media creators known as the Hype House. Most of them live in a $5 million Los Angeles mansion, which serves as a social ...

Influencer drama 101. TikTok star Larray, whose real name is Lawrence Merritt, dropped the music video for his diss track, ‘Canceled’ on October 18 and dissed many of his fellow social media stars.

Netflix’s bet to see whether TikTokers can become reality TV stars is already looking rocky after two of the influencer stars of “Hype House” publicly criticized producers of the series. Larri Merritt ...

Add Yahoo as a preferred source to see more of our stories on Google. TikToker Larray taught Drew Barrymore what "bussin" means. Tiffany Rose/Getty Images; Kevin Mazur/Getty Images TikToker Larray ...

This story was initially published in The Creators — a newsletter about the people powering the creator economy. Get it sent to your inbox. Whether it’s high-end fashion or food, many influencers have ...

Also known as Larri Merritt, the social media star blends comedy and commentary. By Etan Vlessing Canada Bureau Chief Larri Merritt, a TikTok star and YouTube creator best known as “Larray” on social ...

TikToker Larray appeared on "The Drew Barrymore Show" to promote his new mac and cheese. He ended up teaching the host what "bussin" means. Barrymore said she struggled to keep up with slang, and had ...