The company defended its humorous marketing approach after a viral X post accused it of sexualizing infant care items.

This kit includes FridaBaby’s most popular products and everything a new parent needs from day one. The DermaFrida SkinSoother rubs off cradle cap flakes, while the nail clippers are perfectly sized ...

Add Yahoo as a preferred source to see more of our stories on Google. Baby care brand FridaBaby has responded to mounting criticism this week regarding social media content and product packaging that ...