Traditional marketing research often involves assessing the overall market for a good or service, surveying consumers about their likes and dislikes, and conducting focus groups to gauge consumer ...

Chief Data Scientist at Reorg, a global provider of credit intelligence, data and analytics, and Adjunct at UVA’s School of Data Science. Text data is one of the largest forms of unstructured data and ...

Which is more important – understanding what happened to your business last week, or understanding what’s happening right now? Well, both can provide useful insights that you might be able to use to ...

Here's a step-by-step guide to blending data tables from different tools to uncover valuable new insights using Python (or SQL). Sometimes we face questions that are hard to answer with the ...

With structured data, data fields are aligned side-by-side in fixed record lengths, with specific data fields appearing at static locations within each record. Unstructured data does not contain a set ...

Data that’s captured isn’t always stored, and storage alone doesn’t get the job done. Many transportation agencies are sitting on troves of data they’re not sure how to interpret. Even when vendors ...

Opinions expressed by Entrepreneur contributors are their own. Over the past year, we’ve realized the world is not as it used to be anymore. We’ve learned that it is nearly impossible to prepare a ...

Imagine tapping into a raw data feed from a distributed network of IoT devices in a logistics center. The center is full of robots, employee work stations, and shipping and receiving docks. The data ...