More established automakers try to follow the sale model that made car startups like Tesla successful. Porsche seems to go further than anyone else after overhauling its online configurator and ...

Buying a car can be quite an exciting affair. The test drives, looking through swatches to pick a paint scheme, browsing pictures of wheels, picking optional add-ons, and oh, that new car smell. We ...

Messing around with car configurators is one of the great pastimes of the automotive enthusiast. Sitting around on your computer or your phone and daydreaming about your perfect car is satisfying ...

Aston Martin is one automaker that everybody knows at least by name if not by the famous cars featured in James Bond movies. The marque sits among industry greats when it comes to luxury and style, ...

Today, Rolls-Royce finally revealed its Spectre EV. It's big, fast, pretty, and it'll cost nearly half a million dollars. To me, a Poor who will likely never even see one of these in person, the full ...

I spend a lot of my free time (and a lot of my I'm-at-work-and-should-be-working time) fiddling with the various online configurators that each automaker offers, especially for newly revealed models.

As an official Safety Car and Medical Car sponsor of Formula 1, Aston Martin has seen a high level of traffic to its website since the start of the 2021 season. The new configurator is an important ...

Porsche is making it easier for some customers to buy their dream machines thanks to a new online configurator that lets buyers place an order for it without having to set foot in a dealership first.

Through its Individual program, you can order your new BMW in a large variety of cool colors. Does standard seven-color palette offered for the new M5 Competition not cut it for you? Call up ...

We thought we had found the internet’s best car configurator with Genesis’ Forzavista-like online tool. However, it appears tiny British boutique automaker Morgan, of all companies, has one that gives ...

The landscape of automotive marketing continues to move more toward social media content creators and influencers, and the suits in Kia's marketing department seem to be some of the most ...

Tudor was lucky enough to be in Wales just as Sebastien Loeb was securing his 8th World Rally Championship title during Wales Rally GB 2011 and wrote a guest blog for ITV News covering the rally ...